{"id":3848,"date":"2021-10-22T10:44:18","date_gmt":"2021-10-22T10:44:18","guid":{"rendered":"https:\/\/avantgardenigeria.com\/?post_type=product&#038;p=3848"},"modified":"2024-11-26T17:10:37","modified_gmt":"2024-11-26T17:10:37","slug":"sales-management-techniques-and-strategies","status":"publish","type":"product","link":"https:\/\/avantgardenigeria.com\/index.php\/product\/sales-management-techniques-and-strategies\/","title":{"rendered":"SALES MANAGEMENT TECHNIQUES AND STRATEGIES"},"content":{"rendered":"<h3>Objective<\/h3>\n<p>Any business owners or sales managers know that managing sales effectively is essential to success in the business world. However, many businesses struggle with sales. Fortunately, the art of being an effective salesperson is a learned skill because selling is a science. Just like other sciences, you can learn and master the techniques and strategies of selling. Whatever your current understanding of sales, from none to major, this essential workshop will provide interesting concepts, tools, techniques and strategies that will ensure that you have a good grasp of what sales management is and how to use sales to massively improve your business. By the end of the workshop, participants will be able to:<\/p>\n<ul>\n<li>Understand sales roles and responsibilities<\/li>\n<li>Understand customer values and buying behaviour<\/li>\n<li>Be familiar with the elements of sales planning process<\/li>\n<li>Improve planning and utilize planning cycle to achieve effective<\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p><strong>Content<\/strong><\/p>\n<p><strong>Understanding Sales Role and Process<\/strong><\/p>\n<ul>\n<li>The New Business Economy<\/li>\n<li>Sales Management\u2018s District Role and Responsibilities<\/li>\n<li>Common Sales Approaches<\/li>\n<li>Customer Value, Satisfaction and Retention<\/li>\n<li>Sales-Mix Strategy and Types of Sales<\/li>\n<\/ul>\n<p><strong>Sales Process Mapping \u2013 Best Practices<\/strong><\/p>\n<ul>\n<li>Grouping Activities and Goals<\/li>\n<li>Sales-Activities vs Customer-Activities Focus<\/li>\n<li>Establishing Measurable Results<\/li>\n<li>Global-Driven Metrics<\/li>\n<\/ul>\n<p><strong>Sales Planning and Preparation<\/strong><\/p>\n<ul>\n<li>Setting Goals and SMART Objectives<\/li>\n<li>Deter mining of Sales Execution Strategy<\/li>\n<li>Targeting Prospect Profiles<\/li>\n<li>Assessing Market Opportunities<\/li>\n<li>Building Sales Life Cycle<\/li>\n<li>Market Analysis and Positioning<\/li>\n<li>Competitive Analysis and Positioning<\/li>\n<\/ul>\n<p><strong>Sales Negotiation Techniques<\/strong><\/p>\n<ul>\n<li>Determinants of Customer Delivered Value<\/li>\n<li>Sales Engagement and Closure<\/li>\n<li>Sales Delivery and Follow Up<\/li>\n<\/ul>\n<p><strong>Sales Projects, Budgeting and Resources Control<\/strong><\/p>\n<ul>\n<li>Project Scope and Scheduling<\/li>\n<li>Task Assignments<\/li>\n<li>Quality Control<\/li>\n<li>Resource Management<\/li>\n<li>Closing and Reporting<\/li>\n<\/ul>\n<p><strong>FOR WHOM: <\/strong>Marketers, Sales Managers, Sales Executives, Sales Support Personnel, Customer Account Managers, Business Development Managers, Client Service Managers, Sales Team Leaders, Sales Representatives and anyone who is involved in the marketing and sales functions.<\/p>\n<p><strong>\u00a0<\/strong><strong>DATE:\u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 21st &#8211; 23rd May, 2025<\/strong><\/p>\n<p><strong>\u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a019th &#8211; 21st November, 2025<\/strong><\/p>\n<p>&nbsp;<\/p>\n<p><a href=\"http:\/\/avantgardenigeria.com\/index.php\/registration\/\"><img decoding=\"async\" class=\"alignnone wp-image-3464\" src=\"https:\/\/avantgardenigeria.com\/wp-content\/uploads\/2017\/12\/register-1.jpeg\" alt=\"\" width=\"202\" height=\"67\" \/><\/a><\/p>\n","protected":false},"featured_media":3300,"comment_status":"open","ping_status":"closed","template":"","meta":{"site-sidebar-layout":"default","site-content-layout":"default","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}}},"product_cat":[38],"product_tag":[],"class_list":{"0":"post-3848","1":"product","2":"type-product","3":"status-publish","4":"has-post-thumbnail","6":"product_cat-management-workshop","7":"desktop-align-left","8":"tablet-align-left","9":"mobile-align-left","11":"first","12":"instock","13":"shipping-taxable","14":"purchasable","15":"product-type-simple"},"_links":{"self":[{"href":"https:\/\/avantgardenigeria.com\/index.php\/wp-json\/wp\/v2\/product\/3848","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/avantgardenigeria.com\/index.php\/wp-json\/wp\/v2\/product"}],"about":[{"href":"https:\/\/avantgardenigeria.com\/index.php\/wp-json\/wp\/v2\/types\/product"}],"replies":[{"embeddable":true,"href":"https:\/\/avantgardenigeria.com\/index.php\/wp-json\/wp\/v2\/comments?post=3848"}],"version-history":[{"count":3,"href":"https:\/\/avantgardenigeria.com\/index.php\/wp-json\/wp\/v2\/product\/3848\/revisions"}],"predecessor-version":[{"id":4816,"href":"https:\/\/avantgardenigeria.com\/index.php\/wp-json\/wp\/v2\/product\/3848\/revisions\/4816"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/avantgardenigeria.com\/index.php\/wp-json\/wp\/v2\/media\/3300"}],"wp:attachment":[{"href":"https:\/\/avantgardenigeria.com\/index.php\/wp-json\/wp\/v2\/media?parent=3848"}],"wp:term":[{"taxonomy":"product_cat","embeddable":true,"href":"https:\/\/avantgardenigeria.com\/index.php\/wp-json\/wp\/v2\/product_cat?post=3848"},{"taxonomy":"product_tag","embeddable":true,"href":"https:\/\/avantgardenigeria.com\/index.php\/wp-json\/wp\/v2\/product_tag?post=3848"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}